Headline Generator
/headline-generator
Claude Code produces headline variants using tested frameworks like number lists, how-tos, curiosity gaps, and specificity anchors. It generates batches organized by formula type so you can choose the best fit for your audience and channel.
What this skill does
Generate headline variants across multiple proven formulas for the same topic
Apply specificity anchors like numbers, time frames, and outcomes to strengthen weak headlines
Adapt headline style to the platform, whether editorial, social, ad, or email subject line
Score generated headlines against key CTR signals: specificity, curiosity, and benefit clarity
How to use it
Share your topic and audience
Describe what the content is about, who it's for, and the main outcome or benefit the reader gets.
Run /headline-generator
Specify how many variants you want and whether you need them for a specific format like email, blog, or social.
Select and refine
Pick the strongest candidate and ask Claude Code to generate variations on that specific formula if you want more options.
Example prompts
$Generate 15 headline options for a blog post about reducing Google Ads wasted spend. Audience: in-house marketing managers.
$Write 10 email subject line variants for a newsletter about content marketing trends. We want high open rates, not clickbait.
$Create headline options for a landing page promoting a $79 paid ads toolkit. Test different angles: fear, aspiration, and specificity.
Who it's for
Content writers who know what they want to say but struggle to write compelling titles
Email marketers A/B testing subject lines to improve open rates
Landing page optimizers testing headline angles to improve conversion rates
Frequently asked questions
What headline formulas produce the highest CTR?
Specificity consistently outperforms vague claims. 'How 3 SaaS companies cut CAC by 40% in 90 days' beats 'How to reduce customer acquisition cost'. Claude Code applies this principle across all formulas it uses, always anchoring in specific outcomes.
Should I A/B test headlines?
Yes, especially for email subject lines and landing page headlines where you can measure results directly. Generate 3 to 5 distinct angles rather than minor word variations and test different formulas, not just synonyms.
Can it write headlines for different reading levels?
Yes. Specify whether your audience is a technical expert, a business executive, or a general consumer. Claude Code adjusts vocabulary complexity and the type of benefit it leads with for each audience level.
Skills that pair well
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