Email

Subject Line Generator

/subject-lines

Claude Code produces subject line variants across multiple psychological angles including curiosity, specificity, urgency, and social proof, paired with preview text that completes the open invitation. Each batch is organized by type so you can pick and test across your list.

Capabilities

What this skill does

Generate subject line variants across 5 to 6 psychological angles for the same email campaign

Write preview text that pairs with each subject line to maximize the combined open rate

Flag subject lines likely to trigger spam filters based on common trigger words

Produce A/B test pairs matched by angle type for statistically clean tests

Getting started

How to use it

01

Describe the email campaign

Share what the email is about, the subscriber segment, and the primary goal (open and click, open only, or direct purchase).

02

Run /subject-lines

Specify how many variants you want and whether you need preview text included with each subject line.

03

Test and track

Load the top 2 to 3 variants into your A/B test and track open rates and click-through rates separately.

Try these

Example prompts

claude

$Write 10 subject line and preview text pairs for a newsletter about Q1 Google Ads trends. Audience: e-commerce marketing managers.

claude

$Generate 8 subject lines for a promotional email with a 24-hour flash sale. Product: $79 marketing template pack. No misleading urgency.

claude

$Create subject line variants for a cold email campaign to SaaS founders about our marketing analytics tool. Focus on curiosity and specificity angles.

Use cases

Who it's for

Email marketers running weekly newsletters who need subject line options to test each send

E-commerce brands sending promotional campaigns who want to maximize open rates

B2B teams running cold email campaigns at scale who need personalization-friendly subject lines

Common questions

Frequently asked questions

Does subject line length matter?

Most email clients display 40 to 50 characters before truncating on mobile. Claude Code writes subjects within 45 characters by default. Longer subject lines can work when the first 45 characters create enough curiosity to make the truncation feel intentional.

What subject line types get the highest open rates?

Specificity and curiosity consistently outperform generic promotional language. Subject lines that reference the reader's specific situation or use a specific number tend to beat vague benefit statements. Claude Code generates multiple types so you can test which performs best with your specific audience.

How do I avoid my subject lines triggering spam filters?

Avoid ALL CAPS, excessive punctuation, and trigger words like 'free', 'guaranteed', and 'urgent'. Claude Code flags likely spam triggers in generated subjects and suggests cleaner alternatives that maintain the same psychological angle.

Related skills

Skills that pair well

Get the full toolkit

All 50 skills included free with every Command Center kit

View Command Center kits